Sun. Jan 29th, 2023
Ron DeSantis’ Secret Twitter Army of Far-Right Influencers

Photo Illustration by Luis G. Rendon/The Daily Beast/Getty

As Florida Gov. Ron DeSantis soaked up the crowd’s adulation during a surprise appearance at last Sunday’s NFL playoff game between the Jacksonville Jaguars and Kansas City Chiefs, a lesser-known team was on hand to run a very different kind of play.

By the time the governor took his seat at Kansas City’s Arrowhead Stadium, video of his smile-and-wave routine—smoothly filmed in vertical mode, perfect for sharing—was already circulating online.

But the most important plank of DeSantis’ play was executed on a much different field: the arena of social media. Promptly after the clip was posted, right-wing Twitter accounts with thousands of followers amplified it and caused it to spread like wildfire among a DeSantis-loving audience. The clip would end up racking up over over 2 million views on Twitter.

Read more at The Daily Beast.


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