Photo Illustration by Kelly Caminero / The Daily Beast / Getty
I’ve tried them all, and Meta’s new “Threads” poses the greatest opportunity to (finally) transcend Twitter. Perhaps that’s why the social media app is already being dubbed the “Twitter killer.”
Like Donald Trump, reports of Twitter’s demise always seem to be greatly exaggerated—or at least, premature. But there are a couple of reasons why this latest challenge cannot be cavalierly dismissed: a) Twitter has frustrated and alienated users, and b) Threads is the first competitor that is intuitive and user friendly—and has the resources of some guy named Mark Zuckerberg.
So how did we get to the point where Twitter is this susceptible? In the beginning, Twitter was fun (and filled with light-hearted jokes), partly because it was sparsely populated with early adopters, tech utopians, and free-spirited young people.